Laurence Grégoire created a unique and sustainable way to package (colored) pencils. By using the product itself as the packaging, she was able to eliminate waste and create something visually beautiful.

The wooden pencils are lined up and bound together requiring the simple act of breaking them apart for them to be functional.

Very clever. Eliminating packaging costs while at the same time making something somatically engaging like this is very clever indeed.

Laurence Grégoire via The Die Line.